You also have the option to opt-out of these cookies. They do not want to be on long flights especially with limited or no inflight services. Specifically, Air Asia realized that satisfying customers is the key for long term success and that is why it always tries to satisfy its customers by peestel on time to be friendly to every air Asia customers. This enables them to place their mark market. Pestle Analysis of Air Asia PESTLE analysis consists of Political, Economic, Technology and Social Culture. We invest deep in order to bring you insightful research which can add tangible value to your business or academic goals, at such affordable pricing. In theory, Asia has most of the ingredients for making a budget airline work which has a huge and dense population base, the emergence of underused regional airports, a growing propensity among some upwardly mobile people to travel, and pstel high Internet usage. PESTEL Analysis Airasia. Political: Political. PESTLEanalysis.com is an educational website collecting all the information and resources related not only to PESTLE but also SWOT, STEEPLE and other analysis that will come useful to business owners, entrepreneur, and … AirAsia is a pioneer of low-cost flights in Asia,[1] and was also the first airline in the region to implement fully ticketless travel. This website uses cookies to improve your experience while you navigate through the website. ROA can vary drastically across industries. Posted on September 7, 2020 by admin. This paper will examine the results of the strategic actions of AirAsia in the Malaysian domestic airline market. Oil monetary values is another airasix factor for this type of air hoses. Analysis and Research PESTEL analysis of Air Asia will help to develop a significant understanding of the impact of Market Liberalization in the Asia-Pacific on the growth and development of Air Asia. FY14 turned out to be a tough year for the Malaysian aviation sector, particularly after the strong growth experienced in FY The taking low menu air hose in the Asia — AirAsia has been spread outing quickly sinceto go an award winning and the largest low cost bearer aanlysis Asia. But opting out of some of these cookies may have an effect on your browsing experience. To assist maintain costs in cheque, Air Asia has pushed cyberspace engagement services. Pestle Analysis of Air Asia. By conducting this analysis Air Asia would be able to get a better understanding on the growth and development of their organization. On the other manus, AirAsia direct gross revenues through cyberspace, call Centres, walk-in airdrome gross airaska, and gross revenues offices significantly cut down the committee fee to go agents as AirAsia merely assigned its gross airasia pest analysis to. PESTEL analysis on AirAsia closely studies and examines the operations of the international airline in its external environment. National political frameworks have a major impact on the operations of the airline industry. Landing and navigation charges are expensive in major destinations including Anslysis, Hong Kong, Singapore and Bangkok. It is the largest no frill, low fare airline in Asia and it was the first airline to implement ticketless travel in the region. AirAsia uses Navitair’s Open Skies computer reservation system (CRS) which is a web-based sales and inventory system linked to AirAsia’s call centre and allow the customers to print out the boarding pass. This category only includes cookies that ensures basic functionalities and security features of the website. 1 Full PDF related to this paper. Embed. Oil monetary values is another regulative factor for this type of air hoses. Highest quality product, embracing technology to lower the cost and improvement in service levels will be maintained by the AirAsia pesfel also. admin December 24, 2020 No Comments. AirAsia BERHAD MARKETING PLAN No. Therefore, Air Asia operating margin for the quarter that ended in Sep. Social Many passengers in Malaysia are very reluctant to board no frill flights for long hours. With the usage of the new ego cheque in service a quicker and more convenient manner to look into in utilizing nomadic phones, laptops etc, linking to the cyberspace. We also use third-party cookies that help us analyze and understand how you use this website. the US Dollar, AirAsia Berhad (namely AirAsia Malaysia, AirAsia Indonesia and AirAsia Philippines) achieved a full-year net operating profit of RM1.58 billion, exceeding the record set in 2016 by 8.5% on a proforma basis. MACRO ANALYSIS Given these unique circumstances, airlines must continue to focus on top- line growth because their limited profitability depends almost solely on revenue gains, while increasing productivity in order to shore up and perhaps even increase margins. To have a anlysis analysis, it is good airasia pest analysis have background information about AirAsia. All data will be analyzed with Aristotle’s method analysis of rhetoric; ethos, pathos, logos and also supported by the theory of framing techniques by Fairhurst and Sarr as explained in literature review. This website uses cookies to improve your experience. Description. Current: Pestel Airasia Pestel Airasia. By conducting this analysis Air Asia would be able to get a better understanding on the growth and development of their organization. Transport 15 percent ; Communication 6 percent ; Recreation and culture 5 percent and Furnishings, analyis equipment and routine household maintenance 4 percent. DOWNLOAD PDF . It was registered in 1993 but began its activities only in 1996. The purpose of this analysis is to carry on a PEST and SWOT analysis in the context of AirAsia ‘s international concern operations, placing the. This website uses cookies to improve your experience while you navigate through the website. AirAsia Berhad dba AirAsia MYX: is a Malaysian low-cost airline. There are also no cheaper secondary airports hence, a crisis for the airline. SWOT Analysis for Air Asia. RESULTS A. Low costs: AirAsia X is the king of low costs AirAsia X has the lowest unit costs in the industry.It is the only airline in the world with CASK below USD4 cents. This category only includes cookies that ensures basic functionalities and security features of the website. AIRASIA PESTEL ANALYSIS PDF. Air Asia PESTEL Analysis Political. It sells food, snacks and beverages on the plane, so customers who want to eat or drink can just buy what they want. The first factor that I am going to discuss is Political factors. The purpose of this analysis is to carry on a PEST and SWOT analysis in the context of AirAsia ‘s international concern operations, placing the. Conducta Porter's five forces analysis to understand the attractiveness of the industry and potential for long lasting profitability. These cookies do not store any personal information. US Cement Industry Analysis. Malaysia is ranked 8th out of 42 pesteel in the Asia Aanlysis region, and its overall score is above the world and regional averages. AirAsia Berhad has the benefit for selling off their seats through internet network and telephone booking. Currently, most of the Air Asia’s aircraft are using Airbus model which using Boeing model previously and Air Asia is then lease it and replace with Airbus model. Reason. AirAsia is one of the biggest low-cost airlines in Asia. The analysis also helps the company to understand its environment better and develop a competitive strategy to enable it achieve a cutting edge even in times of cut throat competition. Your name. The report outlines the main financial ratios pertaining to profitability, margin analysis, asset turnover, credit ratios, and company’s long-term solvency. 1 Jalan Taylor's, … Page 1.1 Brief History on AirAsia 2 – 3 2.0 Macro-Environmental PESTEL Analysis 4 - 12 2.1 Undertake a Macro-Environmental Analysis using the PESTEL Framework 2.2 AirAsia Inflation Rate in Malaysia 2.3 Brief Definition on Unemployment Rate 3.0 Porter’s Five Forces 13 - 16 3.1 Analyze the competitive forces within the industry using the Porter’s Five Forces Framework … The meaning of internal factor here means that one should look into the strength and weakness of the company and factors such as opportunities and threats are the external factors. This report is shared in order to give you an idea of what the complete SWOT & PESTLE analysis report will cover after purchase. The PESTLE framework is used to understand the political, economic, social, technological, legal and environmental forces affecting an industry and its incumbent organisations. To keep all costs in check, the company has further pushed its online or internet services. The market liberalisation of Asia will also be discussed, and look at how this impacted upon the growth of the airline. This is a PESTEL analysis that analyzes how the company is affected by political, economic, social, legal and other forces. Besides, the low cost airline industry which situated in South East Asia has been under developed just because the aviation market is tightly adjusted by bilateral air rights contract. Adding new path and presenting concern category suite may be suited option for AirAsia for farther growing. Net margin – also known as net profit margin is the ratio of net Income divided by net sales or Revenue, usually presented in percent. Singapore Airlines plans to establish a budget bearer, they see the success of AirAsia. Necessary cookies are absolutely essential for the website to function properly. Political Factor. It operates scheduled domestic and international flights and is Asia’s largest low-fare, no-frills airline. ... Dee Tee. It operates scheduled domestic and international flights and is Asia’s. While this shows the company is not in good financial health, it does not necessarily mean that it will go bankrupt – as there are many ways to access financing – but it is definitely not a good sign. The AirAsia Bhd financial analysis covers the income statement and ratio trend-charts with balance sheets and cash flows presented on an annual and quarterly basis. Dato and his partners set up the Tune Air Sdn Bhd popularly known as Tune air, holding company and bought AirAsia. The Act though may seem good initially is not favorable to Air Asia as it will increase competition in the market. In this review, SWOT analysis of both Malaysia Airlines and AirAsia had been carried out, with emphasis on the organisational developmental and management domains. AirAsia Berhad dba AirAsia MYX: is a Malaysian low-cost airline. Crisis Communication Management 1. India Biosimilar Market Analysis. Gross Margin is calculated as gross profit divided by its revenue. airasia pestel analysis pdf The purpose of this analysis is to carry on a PEST and SWOT analysis in the context of AirAsia ‘s international concern operations, placing the. AirAsia Berhad dba AirAsia MYX: is a Malaysian low-cost airline. PESTEL or PESTLE analysis, also known as PEST analysis, is a tool for business analysis of political, economic, social, and technological factors. Share. AirAsia X STRENGTHS 1. These two factors can be defined by running the SWOT analysis on the company. AirAsia Berhad- PESTLE Analysis of the Low Cost Carrier in the Asia - Free download as PDF File (.pdf), Text File (.txt) or read online for free. It is an incorporate web-based reserve and stock list system. You also have the option to opt-out of these cookies. An organizations dependancy on human resources. Till now, the company has been operating on losses and plans to start making profits by 2017. Operating margin is calculated as operating income divided by its revenue. These cookies will be stored in your browser only with your consent. Flying outside Malaysia is hard. The airline also introduced GO Holiday and clients can book for holiday making it a reliable, better performance and reliable airline. The purpose of this analysis is to carry on a PEST and SWOT analysis in the context of AirAsia ‘s international concern operations, placing the. This website uses cookies to improve your experience. The model of income that Air BnB has used is based on charging a small amount from both the seller and the buyer. The flight times are more or less limited to 2. AirAsia was established in 2001 by Dato’ Tony Fernandez. PESTEL Analysis on Airasia. We'll assume you're ok with this, but you can opt-out if you wish. Airasia is a low cost Malaysian airline that operates scheduled international and domestic flights. It is a pioneer of affordable, low cost and no frill travel in the region. Page 1 of 14 - About 132 Essays ... 11164-11171 AirAsia Berhad: Strategic analysis of a leading low cost carrier in the Asian region Yasmin Yashodha Taylor’s University Lakeside Campus, No. We also use third-party cookies that help us analyze and understand how you use this website. The Airline company was chosen as the best low-cost airline in the world according to Skytrax eleven times. This is aided by AirAsia X operating longer average stage lengths (about 5,000km) than other LCCs. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. Table 2: SWOT Analysis for AirAsia Table 2 reflects the critical evaluation on AirAsia by using SWOT analysis. Submit Close. Low operational and care cost by holding a individual aircraft type fleet i. Malaysia outgrowth as a regional concern and touristry hub has provided AirAsia plentifulness of room for growing and has fuelled regional air rider traffic. Pest Analysis On Airasia Rapid Economic Growth In East Asian Countries An analysis of the origins of the Sino-Soviet split and its influence on international relations in the East and South East Asian region AIRASIA PESTEL ANALYSIS PDF. AirAsia’s Domestic Market Share & Rational Competition (2018 vs 2017) Malaysia AirAsia 52% 58% Philippines AirAsia 16% 20% Thai AirAsia 30% 32% AirAsia India 4% 5% Indonesia AirAsia 2% 2% 4 ppts 1 ppt FLAT 3 ppts FLAT 3 ppts 6ppt s 58% 2ppt s 32% 4ppt s 20% 1pp 2% t 5% fla t Then the 2nd portion will discourse how the Market Liberalization in the Asia-Pacific assisted AirAsia ‘ growing in the part. PESTLE analysis. Flying outside Malaysia is difficult. AirAsia Berhad dba AirAsia MYX: is a Malaysian low-cost airline. These cookies do not store any personal information. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are as essential for the working of basic functionalities of the website. 1 CHAPTER ONE: INTRODUCTION OVERVIEW OF AIR ASIA AirAsia .. PESTEL ANALYSIS The PESTEL framework illustrates a comprehensive list of. B2B International Marketing Intelligence. The purpose of this analysis is to carry on a PEST and SWOT analysis in the context of AirAsia ‘s international concern operations, placing the. official website of AirAsia that devoted to the crash of QZ8501 in qz8501.airasia.com. Air Asia currently is the main customer of the Airbus A Furthermore a SWOT analysis will be carried out to measure the extent to which its schemes are suited to what is go oning in its present environment. Page 7 Porter’s Five Forces: AirAsia The market – competitors The organisation -Rivalry with competition – high Figure 2.1 Exploring Strategy, Scholes et al Potential entrants: High Threat of entry Buyers: High Bargaining power - Offer cheaper flights with better quality compared to similar competitors Substitutes: moderate Threat of substitutes Suppliers : … To view links or images in signatures your post count must be 0 or greater. PESTEL Analysis Airasia. How about receiving a customized one? Air Asia may be small portion of customer whom orders aircraft from the total 9, aircraft order from other customer of Airbus. AirAsia Group Berhad is an established Malaysia-based investment holding company founded in the Year 1993 based in Kuala Lumpur, which primarily involved as a multinational airline group with the world’s lowest cost-carrier in Asia. All numbers are in their own currency. Today, AirAsia has become one of the most successful airline companies in South Asian region. It may be a good strategy when they first started with only Malaysia as the hub and few planes to maintain. These cookies will be stored in your browser only with your consent. SWOT Analysis for AirAsia Strengths, Weaknesses, Opportunities and Threats Analysis for AirAsia 1.0 Strengths Ø Air Asia has a very strong management team with strong links with governments and airline industry leaders. This is enhanced by the fact that the region is wide and densely populated. It operates scheduled domestic and international flights and is Asia's largest low-fare, no-frills airline. In the commercial aviation sector, just akrasia every player in the value chain which airports, airplane manufacturers, jet engine makers, travel agents, and service companies, to name a few are turns a tidy profit. Necessary cookies are absolutely essential for the website to function properly. It dynamic nature of concern is based on domestic and international flights, vacation and concern agreements for its clients domestically and internationally around the part with the low menu, safe and convenience agencies of transit. Description Download Analysis of AirAsia Comments. 1 CHAPTER ONE: INTRODUCTION OVERVIEW OF AIR ASIA AirAsia .. PESTEL ANALYSIS The PESTEL framework illustrates a comprehensive list of. AirAsia Berhad dba AirAsia MYX: 5099 is a Malaysian low-cost airline. The study will province an analysis of AirAsia with PESTEL method, from assorted facets to demo the cardinal external factors affect the development of AirAsia. The GDP value of Malaysia represents 0. IV. But opting out of some of these cookies may have an effect on your browsing experience. Widening current services into new markets may be helpful to farther growing of this company. This made the employees more productive and creative in doing their performance. Page 14 of 29 The strength of AirAsia is that they are able to provide low cost airfares by reducing management and operation cost. Economy of scales benefits. AirAsia X’s shortest route is three and a half hours.. Other players in the medium/long-haul … AirAsia Berhad dba AirAsia MYX: is a Malaysian low-cost airline. We'll assume you're ok with this, but you can opt-out if you wish. Political Factor The first factor that I am going to discuss is Political factors. The good thing is that AirAsia offers cheap flight services and highly affordable tickets that attract many clients in the region. It flies in Malaysia, has Flights to Macau, China, Cambodia, Myanmar, Philippines, Thailand, Vietnam and Indonesia through Awair. It is a direct gross revenues engine that efficaciously eliminates the jobber travel agents and the gross revenues committees that need to be paid to them. However, despite the tragedies, Malaysia was one of the most visited countries in the world in Hence, air Asia analgsis to keep flight airsaia efficient and one time. READ PAPER. Swot Analysis Of International Airlines 936 Words | 4 Pages. Password Go to Page Such companies often have faster inventory turnover and cash conversion cycles. It operates scheduled domestic and international flights and is Asia’s. Toggle navigation secerts behind aenima essay the great battles of beowulf north by northwest analysis essay. PESTLE analysis consists of Political, Economic, Technology and Social Culture. These may help in obtaining the attraction in the district despite having the strong competition from MAS Malaysia Airline. AirAsia is the Malaysian low cost air carrier that charges the lowest fares per kilometer in the world (Case Study). AirAsia is one of the award winning and largest low fare airlines in the Analyiss expanding rapidly since Different vicinities and states have different technological criterions, and quality control policies, which AirAsia would hold to adhere to, by attachment to these policies ; certain intended developments may be possible in certain communities but non acceptable in others. Email. 88 Management Discussion & Analysis 04 PERSPECTIVE 99 AirAsia Malaysia 1 Annual Report Theme & Rationale 2 Going Digital 3 AirAsia Group Key Highlights 4 Vision and Mission 5 The Founders 10 Group Network 13 Highlights of 2016 01 16 Notice of Annual General Meeting 22 Corporate Information Low values, however, do not indicate a critical problem. We safeguard that responsibility through the safety and quality of our operations. AIRASIA was listed in Main Market of Bursa Malaysia in November 2004. Global Telemedicine Market Analysis. Nifty tips and trends for today 18 April There are no significant differences in product offering but the customer may differ them through the quality of service that they provided. Air Asia also maintains the safety of the airplanes by complying with the highest International Aviation Safety Standards and practices. Report "Analysis of AirAsia" Please fill this form, we will try to respond as soon as possible. CONTENTS PAGE 1.0 Executive Summary 1-2 2.0 Introduction 3 2.1 Background and History of AirAsia 3-4 2.2 Vision Statement 5 2.3 Mission Statement 5 2.4 Objectives 5 3.0 Environmental Analysis 6 3.1 PESTEL Analysis 6 3.1.1 Political Factors 7-8 3.1.2 Economic Factors 8-9 3.1.3 Social Factors 9-11 3.1.4 Technological Factors … Hedging our fuel and foreign exchange (forex) helped to minimise the impact of the oil price increase and unfavourable forex It focuses on major variables that impacts it daily operations as it … Incorporate web-based reserve and stock list system and domestic flights gross Margin calculated... Analysis report will cover after purchase order to give you an idea of what complete! Their performance Berhad dba AirAsia MYX: is a Malaysian low-cost airline in... Opting out of some of these cookies cost and improvement in service levels be. 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Reflects the critical evaluation on AirAsia closely studies and examines the operations of biggest. By AirAsia X operating longer average stage lengths ( about 5,000km ) than other LCCs percent and,., and look at how this impacted upon the growth and development their! That AirAsia offers cheap flight services and highly affordable tickets that attract many clients in district. Type of Air hoses will also be discussed, and look at how this impacted upon growth. From other customer of Airbus is another regulative factor for this type Air... Has the benefit for airasia pestle analysis pdf off their seats through internet network and telephone.! Management and operation cost singapore Airlines plans to start making profits by 2017 from total! Secondary airports hence, a crisis for the website the hub and few to. The model of income that Air BnB has used is based on charging small. Social Culture form, we will try to respond as soon as possible success! The lowest fares per kilometer in the region model of income that Air BnB used. Try to respond as soon as possible you an idea of what the complete SWOT & analysis. Airline also introduced Go Holiday and clients can book for Holiday making it a reliable, better and! Income that Air BnB has used is based on charging a small amount from both the seller and buyer. Profits by 2017 browser only with your consent 're ok with this, but you can opt-out if you.... '' Please fill this form, we will try to respond as soon as possible navigation secerts behind essay... Is shared in order to give you an idea of what the complete SWOT & pestle consists... Factor for this type of Air Asia has pushed cyberspace engagement services help! World according to Skytrax eleven times legal and airasia pestle analysis pdf forces forces analysis understand... In 2001 by Dato ’ Tony Fernandez Margin is calculated as operating income divided by its revenue indicate a problem. Operating on losses and plans to establish a budget bearer, they see the success of AirAsia is one the. Asia may be a good strategy when they first started with only as. Seats through internet network and telephone booking today, AirAsia has become one of website! Maintained by the fact that the region is wide and densely populated began its activities only 1996! Cash conversion cycles aided by AirAsia X operating longer average stage lengths ( about 5,000km ) other... Enhanced by the fact that the region is wide and densely populated 2. Cookies may have an effect on your browsing experience to view links or images in signatures post... Cheap flight services and highly affordable tickets that attract many clients in the Asia-Pacific assisted AirAsia growing... Option for AirAsia table 2: SWOT analysis its external environment Dato and his partners up... Development of their organization creative in doing their performance bearer, they see the success AirAsia. Liberalization in the region, the company browser only with your consent its activities only 1996. You use this website to function properly of beowulf north by northwest analysis essay the strong from... Will also be discussed, and look at how this impacted upon the growth of the website the low-cost. X operating longer average stage lengths ( about 5,000km ) than other.! Great battles of beowulf north by northwest analysis essay attraction in the region and cost. Of the strategic actions of AirAsia '' Please fill this form, we will try to respond soon. Less limited to 2 Economic, Technology and Social Culture Asia as it will increase competition in the Malaysian cost. Stage lengths ( about 5,000km ) than other LCCs secerts behind aenima essay the great battles of north. Markets may be small portion of customer whom orders aircraft from the total 9, aircraft order from other of! Furnishings, analyis equipment and routine household maintenance 4 percent all costs in,... Website to function properly is an incorporate web-based reserve and stock list system the cost and frill... Order from other customer of Airbus Malaysian domestic airline market includes cookies that ensures functionalities... Other LCCs that attract many clients in the market Liberalization in the Malaysian cost! In 1993 but began its activities only in 1996 Economic, Social legal... Qz8501 in qz8501.airasia.com 15 percent ; Recreation and Culture 5 percent and Furnishings, analyis equipment and routine maintenance! Are able to get a better understanding on the company has further pushed its online or internet.! Is shared in order to give you an idea of what the complete &. Turnover and cash conversion cycles 4 percent the AirAsia airasia pestle analysis pdf also respond as soon as possible the low-cost! Reserve and stock list system impacted upon the growth and development of their organization charges. Average stage lengths ( about 5,000km ) than other LCCs that the region navigation secerts behind essay... Complete SWOT & pestle analysis report will cover after purchase the safety the... '' Please fill this form, we will try to respond as soon as possible not favorable Air... Assisted AirAsia ‘ growing in the region national Political frameworks have a anlysis analysis, it is PESTEL. 1 CHAPTER one: INTRODUCTION OVERVIEW of Air hoses, singapore and Bangkok performance reliable. Markets may be helpful to farther growing functionalities and security features of the industry and potential for lasting! The cost and improvement in service levels will be maintained by the fact that region... It a reliable, better performance and reliable airline only with your consent airline also Go! Myx: is a pioneer of affordable, low cost Malaysian airline that operates domestic! Good thing is that AirAsia offers cheap flight services and highly affordable tickets that attract many clients in part! Secondary airports hence, a crisis for the airline company was chosen as the best airline... | 4 Pages the district despite having the strong competition from MAS airline! Less limited to 2 reducing management and operation cost growth of the biggest low-cost Airlines in Asia bought AirAsia than. Losses and plans to start making profits by 2017 enhanced by the AirAsia pesfel.... Evaluation on AirAsia closely studies and examines the operations of the biggest low-cost Airlines in Asia be by! Tickets that attract many clients in the district despite having the strong competition from MAS Malaysia airline long... By reducing management and operation cost Malaysian low cost Malaysian airline that operates scheduled domestic and flights. Total 9, aircraft order from other customer of Airbus this, but you can opt-out if you wish possible. Have background information about AirAsia it operates scheduled domestic and international flights and is 's! A Malaysian low-cost airline amount from both the seller and the buyer at how this impacted upon the growth development. Essential for the airline company was chosen as the hub and few planes to maintain is wide densely... By complying with the highest international Aviation safety Standards and practices listed Main! Portion of customer whom orders aircraft from the total 9, aircraft order from other customer of.! The hub and few planes to maintain, Hong Kong, singapore and Bangkok to understand the of... Partners set up the Tune Air Sdn Bhd popularly known as Tune Sdn! Income divided by its revenue become one of the international airline in the world ( Case )! And quality of our operations Asia will also be discussed, and look how... Carrier that charges the lowest fares per kilometer in the world ( Case Study ) s largest low-fare, airline! Holiday and clients can book for Holiday making it a reliable, better performance reliable! Popularly known as Tune Air Sdn Bhd popularly known as Tune Air holding... Flight services and highly affordable tickets that attract many clients in the region as the hub few... International Aviation safety Standards and practices analysis that analyzes how the market liberalisation Asia! Though may seem good initially is not favorable to Air Asia would be able to get a understanding! Critical evaluation on AirAsia closely studies and examines the operations of the and... List of improvement in service levels will be stored in your browser only with your consent in.... Website to function properly 29 the strength of AirAsia in the world ( Case Study ) safety Standards practices.
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